All companies

LaunchPad Lab

Six positioning scores, 1 to 10.
See Methodology.

DimensionScore

AI-first

Title tag leads with 'AI-Centric', headline 'Enter the Era of Build', four AI/ML services (automation, agents, GenAI, consulting), Nova AI-native delivery model, OpenAI and Anthropic partners, ai_emphasis_raw 82, agentic/co-pilot hot-words—AI is the core pitch.

9Leading

Consultative partner

Outcome-based pricing tied to what ships, product strategy, AI Readiness Assessment and Blueprinting Workshop as advisory entry points, 90% retention, 'first call to live in production' framing—clearly outcomes-led rather than staff-aug.

8Strong

Clear differentiator

Nova model is a sharp, plainly-stated differentiator: AI writes production code, humans shape and ship, clients pay for outcomes not hours—specific and repeated across pages.

8Strong

Thought leadership

A prolific, weekly, multi-author program spanning 7+ pages with current 2026 content and a clear practical point of view on agentic AI and Agentforce, though format variety is limited mostly to articles and webinars.

7Strong

Industry specialization

Multiple named industries with two 'deep' (financial services, healthcare) plus recognizable client proof (Whirlpool, Kawasaki, CDK), though several sectors are moderate/light—solid but not a defining vertical specialization.

6Present

Technology-forward, owns IP

Flagship Nova delivery model well-articulated with mechanics/pricing, plus Discovery Space Navigator, Blueprinting Workshop, AI Readiness Assessment—branded frameworks/accelerators, though mostly methodology rather than platforms or models.

6Present

Size

51 to 200 people

Revenue

$10M to $50M(medium confidence)

HQ

Chicago, IL

AI emphasis

High

launchpadlab.com Chicago, ILSalesforce · NicheSalesforce Experience Cloud · NicheAgentforce · NicheOpenAI · Major AIClaude AI (Anthropic) · Major AIContentful · NicheHeroku · NicheRender · Niche

Homepage positioning

Enter the Era of Build.

LaunchPad Lab is a Chicago-based digital product firm that builds custom AI and digital solutions for innovative businesses. They deliver across the full digital product lifecycle—AI automation, web and mobile apps, Salesforce development, and product strategy—using their proprietary Nova AI-native delivery model. They serve mid-market and enterprise clients across financial services, healthcare, legal, education, and other industries.

Selling points

  • Custom AI and digital solutions that turn technology into a competitive advantage
  • Nova AI-native delivery model: AI generates production code, senior engineers shape and ship it
  • Outcome-based pricing tied to what ships, not billable hours
  • 13+ years in business, 760+ projects, 250+ clients
  • 90% client retention beyond year one
  • Automation projects go live within 6–12 weeks
  • One team takes engagements from first call to live in production

Named clients

  • CDK Global
  • Kawasaki
  • Bullhorn
  • Prosci
  • Whirlpool
  • American Truck Business Services

Services and capabilities

AI and ML

AI Automation Services for Mid-Market Teams

Custom AI automation services that deploy agents and workflows into existing systems to handle repetitive work end-to-end, escalating to humans only when real decisions are needed. Includes agentic workflows, process automation, AI-powered applications, data integration, and custom AI integrations.

90%+ less training time3x operational efficiency90% less scheduling time10,000+ users across 50+ countries (Prosci)7,700 dealers on one connected portal (Kawasaki)15% higher conversion rate (Kawasaki)4 months ship to market (Kawasaki)2.5x renewal rate (Prosci)

AI and ML

AI Agent Development Services

Development of autonomous AI agents that access data, follow business logic, complete multi-step tasks, and escalate to humans when judgment is needed—described as agentic process automation.

AI and ML

Generative AI Integration & Development

Integrating and developing generative AI features—chatbots, recommendation engines, predictive tools, intelligent search—into web and mobile experiences for customers and internal teams.

AI and ML

AI Consulting Services

Advisory services to identify the highest-impact AI use cases before committing to a build, including AI Readiness Assessments and AI Agent Workshops & Training.

Product engineering

Web App Development

Custom web applications, portals, and internal tools that connect tech stacks and solve problems generic software cannot, delivered through the Nova AI-accelerated model.

Product engineering

Mobile App Development

Native and cross-platform mobile experiences integrated with backend systems and data, meeting users where they are.

Product engineering

Salesforce Development

Extend and customize Salesforce, Experience Cloud, and Agentforce to get more from CRM investments, connected to the rest of the client's stack.

Design and experience

Digital Product Strategy & Design Services

Cross-functional strategy and design services spanning discovery, product strategy, UX research, UX/UI design, prototyping & validation, and managed support—designed to align product vision with user needs and business goals.

Product engineering

Managed Services & Support

Ongoing proactive maintenance and support operating as an extension of the client's team to ensure software remains high quality after launch.

Industries

Financial services

Deep focus

Financial Services

Healthcare

Deep focus

Healthcare

Technology

Named focus

Technology

Education

Named focus

Education

Manufacturing

Named focus

Manufacturing (including Kawasaki, Whirlpool)

Logistics and transportation

Mentioned

Logistics / Transportation (American Truck Business Services)

Public sector

Mentioned

Social Impact / Non-profit

Thought leadership

LaunchPad Lab publishes a steady, practice-oriented blog anchored heavily in AI agents, Agentforce/Salesforce, and digital transformation, reflecting the firm's pivot toward AI-powered software delivery. The content is largely educational and SEO-driven, covering how-to guides, platform overviews, and industry-specific transformation narratives across a broad contributor team.

7Strongposture score

Volume

Prolific

Cadence

Sporadic

Most recent

Jun 29, 2026

agentic-aiAI agents & Agentforcedigital transformationsoftware developmentcloud infrastructure

Owned IP

Surfaced from what the firm names on its homepage and primary navigation, plus what a quick crawl turns up. Large firms may own more than is shown here.

Nova Delivery Model

Framework

LaunchPad Lab's proprietary AI-native delivery model where AI generates production code, senior engineers shape and ship it, and clients pay for outcomes (credits tied to features/fixes delivered) rather than billable hours. Positioned as the engine behind faster delivery and outcome-based pricing.

Our assessment: Flagship, well-articulated proprietary delivery methodology with clear mechanics and pricing model described across multiple pages.

View

Discovery Space Navigator

Framework

A discovery process offering described as a light investment where clients leave with a clearly defined digital solution; links to a dedicated page.

Our assessment: Named accelerator for the discovery phase; branded but detail is limited in captured pages.

View

Blueprinting Workshop

Framework

A 2–3 week collaborative workshop process (in-person or remote) resulting in a detailed blueprint for building the right product, used within the product strategy and design service.

Our assessment: Named structured engagement format with defined timeline; moderate proof of method described.

View

AI Readiness Assessment

Accelerator

A fixed-scope assessment that maps client workflows and pinpoints the AI automation use case that pays back fastest, providing a scoped plan before committing to a full build.

Our assessment: Repeatedly promoted as a low-risk entry point; branded as fixed-scope but no dedicated asset page linked.

Hot-words

The buzzword spaces this firm chooses to lean into.

Agentic

Deploy intelligent agents that automate workflows... agentic process automation: digital team members that handle multi-step work

Outcomes

You pay for outcomes, not hours. Credits tied to what gets delivered: features, fixes, improvements.

Speed to value

AI acceleration means what used to take months now takes weeks. Get to market before the opportunity passes.

Data foundation

Connect your systems so AI, and your teams, work from clean, current data. Structured pipelines that feed real-time decisions.

Co-pilot

Humans shape, review, and ship. Senior teams focused on alignment, judgment, and quality. The decisions AI can't make.

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Ways we found to reach this firm.

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